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How to become a Digital Marketing Assistant

£ 18,000

ESTIMATED STARTING SALARY

£ 50,000

ESTIMATED SALARY

All industries require skilled digital marketing assistants to work on a variety of digital channels, because it’s important to be able to be found.

Digital marketing assistants develop multi-platform marketing campaigns that create buzz around products, services and brands.

What’s trending:

  • Social media marketing: Helping companies and brands establish strong web presence by increasing their followers in social media channels like Facebook and Twitter.
  • SEO (search engine optimisation): Using a variety of SEO and web analytics tools to make a website ranking higher in search results. The companies also invest in optimisation, because it is a free way to increase search traffic.
  • Pay per click (PPC): Although they do no produce organic traffic, PPC campaigns are sponsored online advertisements that focus on targeted groups. For this reason, they create traffic faster.

The key duties of the digital marketing assistant include:

  • Assisting in implementing digital marketing campaigns
  • Creating compelling web content
  • Developing marketing strategies for digital platforms
  • Using web analytics tools to monitor web traffic, i.e. Google AdWords
  • Conducting keyword research
  • Designing campaigns to increase brand awareness
  • Keeping up with digital marketing trends.

Working hours:

Although you will usually work Monday to Friday, 9am to 5pm, you should expect working extra hours to ensure that major projects’ deadlines are met.

The role of the digital marketing assistant is mainly office based, but travelling may be required to meet clients.

You can even go freelance and work as a self-employed digital marketer.

Working environment:

You may be part of an in-house marketing team or you can work for digital agencies and marketing consultancies.

Get qualified

With experience, you could specialise in a particular type of digital marketing, like mobile or video marketing.

You could become a senior digital marketing officer or head of online marketing. You could also work as a freelance digital marketing consultant, or move into related areas like advertising, sales, e-commerce or public relations.

RECOMMENDED COURSES

Digital Marketing Bundle

Digital Marketing is a booming, dynamic and vast field of marketing with n number of digital marketing job roles.

Find more info

NEED HELP CHOOSING THE RIGHT COURSE?

Give us a call and have a friendly chat with one of our course advisors today on
01707 828 751

Digital marketing is an exciting, fast-paced sector that offers opportunities for a rewarding career.

If you decide to follow this career path, then you need to be able to demonstrate:

Consequently, you will be expected to possess a solid knowledge of:

  • Excellent communication skills
  • Exceptional written skills to create quality content
  • Strong attention to detail
  • Time management abilities
  • Tons of ideas and creativity
  • The ability to thrive under pressure.

You will also work with advanced digital technology and the employers will look for specific technical skills:

  • Knowledge of social media platforms
  • Experience using Microsoft Office (find the Microsoft Office certificate here)
  • Knowledge of basic HTML and CSS editing.

Get qualified

With experience, you could specialise in a particular type of digital marketing, like mobile or video marketing.

You could become a senior digital marketing officer or head of online marketing. You could also work as a freelance digital marketing consultant, or move into related areas like advertising, sales, e-commerce or public relations.

RECOMMENDED COURSES

Digital Marketing Bundle

Digital Marketing is a booming, dynamic and vast field of marketing with n number of digital marketing job roles.

Find more info

NEED HELP CHOOSING THE RIGHT COURSE?

Give us a call and have a friendly chat with one of our course advisors today on
01707 828 751

Do you want to impact the digital marketing world? The right qualifications will keep you ahead of the competition.

Digital marketing is a highly competitive industry. The vast majority of employers demand further qualifications and certified job-seekers are those who stand out from the crowd.

You can walk your way into a digital marketing assistant role even without a degree.

All you need is relevant professional certificates that will prove your genuine interest for digital marketing.

The Digital Marketing Bundle is ideal for aspiring digital marketing assistants and established marketers who want to stay ahead of the competition.

The course includes:

  • An in-depth analysis of major social media platforms, like Facebook and LinkedIn
  • An introduction to Google Analytics, the most dynamic tool for web analytics
  • A guide on marketing with social media, Google and YouTube.

RECOMMENDED COURSES

Digital Marketing Bundle

Digital Marketing is a booming, dynamic and vast field of marketing with n number of digital marketing job roles.

Find more info

NEED HELP CHOOSING THE RIGHT COURSE?

Give us a call and have a friendly chat with one of our course advisors today on
01707 828 751

RECOMMENDED COURSES

Digital Marketing Bundle

Digital Marketing is a booming, dynamic and vast field of marketing with n number of digital marketing job roles.

Find more info

NEED HELP CHOOSING THE RIGHT COURSE?

Give us a call and have a friendly chat with one of our course advisors today on
01707 828 751

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